AUSTRALIAN ROOTS. ADVENTURE WITHOUT BORDERS. FIRST COLLECTION · LAUNCHING SOON
Sherlock Bros. Outdoor Supply Co.SHERLOCK BROS.OUTDOOR SUPPLY CO.
Sherlock Bros friends around a sunset campfire beside a dusty branded canopy ute with rooftop tent and coffee setup

SHERLOCK BROS.
OUTDOOR CLOTHING

Sherlock Bros. Outdoor Supply Co.

Built Different.
Adventure Anywhere.

Relaxed, stylish clothing with a tough outdoor spirit.
From nights out to getting dirty on the tracks.

FIRST COLLECTION · LAUNCHING SOON

EXPLORE THE COLLECTION ↗
THE SHERLOCK BROS. WAY OF LIFETHREE GENERATIONS. ONE SHARED SPIRIT. ↓
CAMPAIGN CONCEPT

THE FIRST COLLECTION / 01

Clothing for the way you live.

Six tee designs.
Two colourways each.

Explore the designs and save your favourites. Orders open after sample approval.

T-SHIRTSCAPS ↗PATCHES ↗STICKERS ↗THE FIRST COLLECTION
Sherlock Bros. branded expedition 4x4 on a sunlit sandy rainforest track. Good Mates. Off the Beaten Track.

A little sand. A few laughs. Good company.

FIND YOUR TEE ↗

TOP OFF THE WEEKEND / 02

A nod to the classics.

Heritage character.
A colour for your everyday rotation.

Room to fit. Space to move. Larger cap fits are in development; final measurements will follow sample approval.

Campaign concept inspired by family photographs: three generations sharing a laugh at a bush campsite with cattle in the paddockCampfire concept: a blackened billy steaming over a wood fire in the Australian bush at sunsetINSPIRED BY OUR FAMILY WEEKENDS

THE STORY BEHIND THE NAME

Three generations.
One shared spirit.

A four-wheel-drive trip. A line in the water. Food over a campfire. A beer, a laugh and time together.

Sherlock Bros. comes from three generations of brothers with a shared love of getting away. The places matter, but so do the people beside you.

That shared spirit shapes the collection: familiar places, a little humour and designs with a story behind them.

Australian roots. Adventure without borders.

Built Different. Adventure Anywhere.

MAKE IT YOUR OWN / 03

Small patch. Big character.

Six designs. A little extra attitude.
Embroidered patch concepts with hook-and-loop backing.

Attach it. Swap it. Make it yours.

Made for bags, jackets and adventure gear with a compatible loop panel.

EXPLORE THE TEES ↗

Our brief includes hook backing and a matching loop piece. Standard clothing and caps do not include a loop panel. Final dimensions and pricing follow sample approval.

A LITTLE OUTDOOR ATTITUDE / 04

Small sticker.
Plenty of character.

From pine trees to rock crawlers and the local mosquito. Explore each design for your rig, car window or esky.

EXPLORE THE STICKERS ↗

Twelve individual designs. Pick your favourite.

IT’S IN THE DETAILS

The Sherlock Bros. Difference.

Room to move. Details worth a closer look.

BUILT DIFFERENT
Design concept close-up of a sand tee’s ribbed neckline and sewn-in Sherlock Bros. woven neck label
01 / THE NECKLINE

Our name, sewn in.

Our brief: a subtle fine-rib crew neck with a smooth finish, matching fabric colour, neat binding and a bone woven label with just our name in forest green.

Design concept close-up of two parallel stitch rows at a sand tee’s sleeve hem
02 / THE FINISH

Details that hold it together.

Double-stitched sleeve hems are part of the brief. A considered finish, right down to the thread.

Design concept close-up of the forest-green woven side tag with an upright bone S above B beside the double-stitched lower hem
03 / THE SIGNATURE

A little green. A lot of character.

One signature across every tee: upright bone S above B on forest green, folded into the wearer’s left lower side seam.

An oversized fit is the aim. Roomy body. Relaxed shoulders. Fuller sleeves.

200 GSM cotton is the brief. Pre-shrunk, 100% combed cotton with a soft feel and an easy drape.

One consistent fit across the range. The same blank family is our development brief.

One design. Front and back. Small on the chest. Bold on the back.

Sherlock Bros. brand quality concept. Images show our intended finish; final fabric, construction and durability remain subject to supplier and sample approval.

THE NEXT CHAPTER IS TAKING SHAPE

Good things are in the works.

Questions about the collection, or interested in supplying the range? Get in touch with Ben.

GET IN TOUCH ↗ben@sherlockbros.comSupplier enquiries welcome.
See you around the campfire. Sherlock Bros. logo above two women relaxing beside a glowing bush campfire at dusk.
FIND YOUR NEXT FAVOURITE ↗

Product details

Size, delivery & availability

This is a development collection. Final sizing, prices, shipping and availability will be added after supplier and sample approval. This preview does not accept orders.

Product images are design concepts from the Sherlock Bros. lookbook.

YOUR WEEKEND LINEUP

Saved favourites.

Saved on this device only. This is a collection preview; checkout is not yet available.

SHERLOCK BROS. / FIRST LOOK

A store in the making.

This collection preview brings the Sherlock Bros. brand and development collection together. Product visuals are approved design references, not final production photography. Campaign imagery and product mockups include AI-created visuals inspired by our brand and supplied family references.

Final pricing, sizing, materials and availability will follow supplier and sample approval. Orders are not open yet. For enquiries, contact ben@sherlockbros.com.